'Send Help' debuts atop N.America box office
20th Century's "Send Help" stars Rachel McAdams and Dylan O'Brien as a woman and her boss trying to survive on a deserted island after their plane crashes.
It marks a return to the genre for director Sam Raimi, who first made his name in the 1980s with the "Evil Dead" films.
"This is an excellent opening for an original horror film," said analyst David A. Gross of Franchise Entertainment Research. "This is terrific, broad-appeal entertainment."
Debuting in second place was sci-fi thriller "Iron Lung" at $18 million...