This whole AI thing is simpler than you think

At least three-quarters of the speaking invitations I get these days are about AI. But lately, they’re for different reasons. Companies used to bring me in under the assumption that artificial intelligence was going to change everything. So they’d ask me to talk about the jobless future, prompt engineering, or automating marketing online. Today, they’re asking a different kind of question: What went wrong? Where are the promised productivity gains? In other words, why isn’t AI helping our company do stuff?