A big Starbucks Rewards overhaul is coming. What it means for your stars
Coffee giant Starbucks just announced its rewards program is about to get a major overhaul.
On Thursday, the chain said its newly revamped rewards program will make its debut on March 10. According to Starbucks, it will feature a new, three-tier membership structure that will allow for “greater earning power” for its 35.5 million active North American members.
The new program will allow consumers to move through three tiers: green (the starter level), followed by gold, and finally, its reserve membership tier.