F1‘s Ollie Bearman & Tech Retailer CeX Announce Partnership for 2026

Wednesday 28 January, 2026

As the 2026 F1 season kicks off with a new focus on hybrid efficiency, we’re sharing news of a partnership between British Formula One driver Ollie Bearman and CeX, the global leader in tech renewal.This collaboration is built on the philosophy of "Winning through Smart Recycling." While Ollie focuses on maximising energy recovery on the track to find every millisecond, CeX is applying that same high-performance mindset to the technology lifecycle.