Report: Nvidia cancels GPU MSRP program

Finding an in-demand graphics card at retail price—or at least the price originally announced by the manufacturer at launch—is hard. Sometimes it’s effectively impossible. And if you’re hunting for Nvidia cards, the MSRP might just be completely irrelevant soon, according to unverified reports from the GPU industry.

Germany-based YouTuber Roman “der8auer” Hartung, who’s been doing reliable reporting on graphics cards and their manufacturers for years, said as much in his latest video.