Atari’s planned gaming-themed Las Vegas hotel has been canceled
Six years ago, Atari announced ambitious plans to build a gamer-themed hotel in Las Vegas, featuring an e-sports studio and a movie theater. The legacy video game company’s management at the time saw hotels as a way to revitalize the brand’s name, which was largely a nostalgia play.
“I love the idea. It’s something I’ve always wanted to do,” said then-CEO Fred Chesnais. “I always wanted to make an amusement park, and hotels could be the first step.”
But now the company tells...