The creator economy may be bigger than we think, and taxing side hustles will be a growing issue as an OnlyFans ‘sin tax’ is debated

Fiscal authorities and statisticians have long underestimated different types of economic activity, and side hustles are no different, according to Paul Donovan, chief economist at UBS Global Wealth Management.

In a Financial Times op-ed late last month, he pointed to a major milestone in the creator economy: an analysis from WPP Media indicated that creator-generated content would fetch the same share of global ad revenue as the radio and newspaper industries would in 2025.

“Advertising...