Taco Bell rolls out new 'luxe' $3 value menu as fans debate the tradeoffs

A major fast-food chain is revamping its value menu as diners grow more price-conscious — and the early reaction is split.

Taco Bell is expanding its value offerings with the launch of its new Luxe Value Menu, featuring 10 items priced at $3 or less. The menu, which debuts nationwide Jan. 22 and combines five new items with five returning fan favorites, is being billed as part of the "new era of value."

"This isn't just a menu refresh. It's a new standard for value at Taco Bell and across the industry," Luis Restrepo...