A Google VP explains why ads make sense in AI search but not Gemini — yet

Google VP of global ads, Dan Taylor, said the company is focused on bringing ads to AI Overviews and AI Mode.

Google

• Ads aren't coming to the Gemini AI app anytime soon, according to Google's VP of global ads.
• For now, ads in AI Overviews and AI Mode are the focus.
• In an interview, Google's Dan Taylor shared what the company had learned from its AI ads tests.

Marketers champing at the bit for AI chatbots to become the next major ad surface may have to suppress their appetites a little longer.