Dell admits users don’t care about AI PCs, refocuses on what matters

Last week at CES 2026, AI-capable Copilot+ PCs were all over the convention show floor, with many PC makers promoting their so-called “AI PCs” with NPUs and other cutting-edge features. AI PCs have been hyped since 2024 as the next evolution of home computing, but it appears consumers aren’t buying into the new technology.

That’s according to Dell’s sentiment at CES 2026, where an executive confirmed that the company would shift its focus away from AI PCs and re-center itself on the areas consumers care about...