A Guggenheim heir just raised $50 million to back media and creator startups. Here are 4 areas he's betting on.

Dillon Lawson-Johnston and Criswell Fiordalis see opportunity to invest at the intersection of Hollywood and creators.

Guggenheim Brothers Media

• Guggenheim Brothers Media and a UAE firm have created a $50 million fund for media and creator startups.
• They see an opportunity to help emerging creators get to the next level.
• Guggenheim's founders laid out four areas of focus across creators, brands, and Hollywood.

A new $50 million fund is targeting media, entertainment...