Chuck E. Cheese’s next act: ‘I won’t stop until we have a movie,’ CEO says
You hear the blurps and bloops after you pass the food court in the Mall of Georgia on a fall Sunday afternoon, the unmistakable sound of points being scored and players eliminated.
Then you see him: Standing in an oversize vitrine is a 6-foot-tall animatronic rodent. He’s grinning and waving, but frozen in place, preserved like a museum piece.
This isn’t an outpost of Chuck E. Cheese, the 48-year-old family pizza chain with more than 460 restaurants in 45 states and another 88 abroad.