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AI is changing the way we shop. Here's how retailers from Walmart to Sephora are experimenting with it.

Sephora uses AI to recommend skincare products.

Smith Collection/Gado/Getty Images

  • Major retailers, such as Walmart and Target, are integrating AI into their shopping experiences.
  • Retailers have partnered with AI companies, such as OpenAI, and developed their own tools.
  • AI assistants can help with product recommendations, checkout, and customer service.

Retail is becoming a big battleground in the artificial intelligence arms race.

Since the introduction of ChatGPT in 2022...

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