“The European mind can’t even comprehend”: Sacrificing Pop-Tarts is now an annual football tradition, and people can’t get enough

Pop-Tarts are being sacrificed at football games again, and it's the sort of stunt that makes life worth living.

In 2023, the world was changed forever when a live sacrifice occurred on television during the Pop-Tarts Bowl, an annual college football game. A smiling, strawberry Pop-Tart mascot was lowered into a giant toaster and came out ready to eat. The weird, hilarious stunt went viral, and now it's becoming an American tradition.

@ESPN/X

This year, two more Pop-Tarts were sacrificed at the annual game...