The Beer Style Expected to Dominate 2026

What type of beer will Americans be drinking most in 2026? 

One industry consultant is looking for lagers to continue their re-ascendance after being overshadowed by IPAs and other specialty styles during the rise of craft beer. 

Here’s why they see it that way and what other trends are expected to hit the industry: 

What's Old is New Again

According to a published report from Backbar, the lager renaissance “is now fully mature,” and bar managers should take advantage by...