Short end of the GST stick makes one shine, leaves another guessing

The government’s GST rate cuts have boosted consumers and FMCG firms, which rolled out price reductions and festive discounts after weak, inflation-hit quarters. Industry leaders expect demand revival across categories. Amul forecasts higher sales of premium items during Navratri. However, insurers face higher costs after losing input tax credit on commissions and services, forcing them to choose between thinner margins or higher premiums.