Delta is using AI to charge some people more for tickets than others

We’re now deep into the AI era, where its use is expanding into all sorts of aspects of life. It’s not just about talking to ChatGPT or Gemini about your needs or using generative AI tools to create text, images, videos, and audio files. AI is increasingly being used by businesses to boost productivity, and we might not be thrilled about every aspect of that.

I’m not talking about AI stealing jobs, which is the biggest concern right now. Some companies are using AI to track users online and turn a profit.