How to Shop Prime Day Like a Beauty Editor

Photo-Illustration: by The Cut; Photos: Retailers

Amazon Prime Day 2025 begins today and it has somehow expanded to four days. I was keeping track of the early beauty deals the retailer had to offer, but I must admit that the sale has gotten even sweeter as of this morning. You have until July 11 to snap up both everyday essentials and new-to-you products you’ve had your eye on — and if you were going to buy them anyway, you might as well save some money doing it.

Something I’ve...