Jamie Lee Curtis explains the bold career pivot she took, even though she had a thriving acting career

Jamie Lee Curtis spoke for a session at Amazon Port during the Cannes Lions International Festival of Creativity 2025.

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• Jamie Lee Curtis shifted to starring in commercials to spend more time with her children.
• Curtis faced skepticism from her team but proved them wrong as her career still thrived afterward.
• This article is part of "CMO Insider," a series on marketing leadership and innovation.

When Jamie Lee Curtis became a mom, she knew her acting career had to change.