Dutch Bros. Enters Breakfast War With a Strategic Menu Twist

Dutch Bros. has been building its coffee empire one drive-thru at a time, but now it’s setting its sights beyond the cup. With a slow and strategic rollout, the chain is quietly testing a hot breakfast menu, and if the early results hold, Starbucks and Dunkin’ may soon have another serious food rival on their hands.

While Dutch Bros. has always been known for its drinks, from iced coffee to energy-infused lemonades, it’s never fully entered the food lane. Until now, according to Nation's Restaurant News.