Millennials are embracing compression socks — and trying to make them cool

Compression socks are all the rage.

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• Millennial and Gen Z shoppers are becoming obsessed with compression socks.
• The product has historically been recommended to people with mobility issues to increase blood flow.
• New stylish versions of the socks appeal to younger, health-conscious consumers.

Hot girls wear…compression socks?

Designed to help reduce inflammation and increase blood flow, the once-niche, medical-grade product...