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Dollar stores are seizing the moment as American shoppers pinch their pennies

A Dollar General store in Amenia, New York.

Landon Speers for Insider

  • Dollar store sales jumped this spring as customers looked for deals.
  • Quarterly sales from Dollar General, Dollar Tree, and Five Below largely beat expectations.
  • Shoppers, including ones with six-figure incomes, went to the chains as tariffs took effect.

Dollar stores won over a wide swath of shoppers this spring as many tried to save money in the face of sharp tariffs.

Dollar General...

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