Diamond jewellery demand in India likely to double by 2030, says De Beers Group CEO

De Beers anticipates a doubling of diamond jewelry consumption in India by 2030, driven by the nation's emergence as the second-largest market globally. The company plans significant expansion with its Forevermark brand, including new stores and a strong omni-channel presence. De Beers also emphasizes the distinction between natural and lab-grown diamonds, focusing on the technological applications of the latter.