Costco places restrictions on customers buying gold—all because of this viral reselling scheme

Maybe flipping Costco gold isn’t the answer to your financial problems. That’s because the company is limiting purchases of its 24-karat gold bars after they went too viral online.

A personal finance influencer recently went viral on TikTok after making almost $600 in profit from selling a 1-ounce gold bar he purchased from Costco in the spring of 2024. Some viewers questioned whether he sold at the right time, but he isn’t the only one selling right now.

Rising gold prices

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