How Disney, Netflix, and others are shifting their battle tactics in the next phase of the streaming wars

HBO's "The Last of Us" with Pedro Pascal and Kaitlyn Dever is one of the biggest shows on TV.

Liane Hentscher/HBO

• The streaming wars aren't the same cutthroat competition they used to be.
• Media giants like Netflix, Disney, and Warner Bros. Discovery have adopted different strategies.
• Netflix has zeroed in on engagement, while others are focused on goals like subscriber growth.

These aren't your older sibling's streaming wars.

The battle for audiences has evolved in recent months...