Nearly 100% of Consumers Globally Engage Digitally Monthly

Digital activity is becoming nearly ubiquitous across the globe, though the intensity and nature of engagement reveal significant disparities linked to demographics, geography and infrastructure, according to a new report.

In the latest edition of “How the World Does Digital,” PYMNTS Intelligence documents the digital behavior of 67,000 consumers across 11 countries, collectively representing approximately 50% of the world’s GDP. The comprehensive survey delved into 40 everyday digital activities...