A.1. Sauce is seizing the moment after Linda McMahon's 'AI' gaffe

"You heard her. Every school should have access to A.1," A.1. wrote in a Friday Instagram post.

A.1./Instagram; 2025 ASU+GSV Summit/Youtube

• Secretary of Education Linda McMahon referred to AI as "A1" during a panel this week.
• A.1.'s marketing team jumped in to savor the moment.
• The brand created an image of a bottle with a new label: "For education purposes only."

Linda McMahon may have meant artificial intelligence — but steak sauce brand A.1. heard opportunity.