Superbet swoops up Brazil second division title rights

April 10 – Betting operator Superbet has become the new title sponsor of Brazil’s second division, the Série B.

The competition is run by the Confederation of Brazilian Football (CBF), with the terms of the deal not disclosed. 

Superbet CEO Alexandre Fonseca said: “We want to further boost the entire football ecosystem and Série B plays an essential role in the development of Brazilian sport.” 

Superbet also sponsors six state championships,

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