QVC Group, part of QVC Group, Inc., announced a strategic agreement Wednesday to host 24/7 live shopping streams that feature QVC Group's brands, products and talent on popular social media platform TikTok.
QVC Group, which claims to be the original innovator in live shopping, will allow shoppers to join livestreams on TikTok at any time.
"We are uniquely suited to bring our large-scale, high-volume, live social shopping experience to TikTok, an extremely popular platform with over 170 million users," David Rawlinson II...