7 easy tricks men should use to dress better, according to a Fortune 500 employee turned fashion influencer

Alex Nicoll is a 29-year-old content creator who makes videos about fashion on TikTok.

Alex Nicoll

• Alex Nicoll, 29, went from working in software sales to being a full-time fashion influencer.
• He told Business Insider how he made the transition and found his personal style.
• He also shared tips that other men can use to dress better, like focusing on garment silhouettes.

Alex Nicoll wasn't always interested in style.

Aside from some early jobs at Hollister and Tillys ...