An Nvidia exec explains how CMOs are using AI to get the most out of their ad budgets

Jamie Allan is Nvidia's director of adtech and digital marketing industries.

Nvidia

• CMOs are beginning to unlock the value of artificial intelligence tools.
• Concepts like digital twins and spiking neural networks are shifting marketing strategies.
• Jamie Allan, an Nvidia director, shared examples of CMOs putting AI to work.

How can AI help supercharge advertising?

That's one of the major questions on the mind of Jamie Allan, a director at chip giant Nvidia...