You may already know the apt meaning behind Ferrero Rocher’s name, or what LEGO or Haribo really stand for.
It turns out that other brand names like Twix and even Aardman are clever portmanteaus too.
But for some reason, it never occurred to me that KP Snacks ― the brand that owns Hula-Hoops, Whole Earth, Butterkist, Pom-Bear, PopChips, Space Raiders, Tyrrells, the iconic nut snacks, and way more ― actually stood for something.
As it happens, the company is way older than I realised too.