Shoppers furious as popular cat food pouches shrink by 15% – but the price has stayed the same

PET owners are the latest victim of shrinkflation after a popular range of cat food was reduced by 15% per pouch – sparking a wave of outrage from frustrated shoppers. 

Felix Original pouches went from 100g to 85g last year, but the pricier As Good As It Looks ones remained at 100g.

But this month they also were shrunk down to 85g with the cost remaining the same at around £5 for a box of 12 or £15 for a box of 40.