Like it or not, horror gaming is often built on jump scares. Deriding a good cheap scare ignores the endorphin rush that draws so many players to the genre, in the same way that the "elevated horror" trend forfeits some of the soul of schlocky slasher flicks and ghost movies. Don’t get me wrong, Silent Hill and Alan Wake deserve their flowers - but even those games would wither on the screen if Pyramid Head didn’t bust through a wall from time to time.
One unsung jump scare game in particular pioneered horror in the internet age...