Buy-now-pay-later services make it very easy to spend — and influencers are sounding the alarm

Jess Riley has charted her debt repayment journey on TikTok.

tiktok/@jess.riley_

• Micro-trends that circulate on social media can trigger some to make too many online purchases.
• Buy-now-pay-later can make the true costs of buying items seem lower.
• These payments add up over time, leading to a debt spiral that's difficult to escape.

Buy-now-pay-later services (BNPL), such as Klarna and Affirm, have made it easier than ever to keep up with influencer micro-trends ...