Elon Musk announces major change to his X app as he tries to boost 'unregretted user time'

Elon Musk, the billionaire X owner, said Friday night that new modifications were on the way for users of his social media platform.

The algorithm changes, which Musk said he hoped would result in a more satisfying user experience, were announced – unsurprisingly – via a post on his X platform.

“Algorithm tweak coming soon to promote more informational/entertaining content. We will publish the changes to @XEng,” Musk posted to his account, referring to the site's engineering account.