‘Now it’s $3.97?’: Walmart shopper questions store’s ‘rollbacks’ after noticing something

Everyone looks forward to holiday deals when shopping for Christmas dinner, but you might be losing more money than you even realize. One Walmart customer noticed that a questionable “Rollback” deal on Christmas cookies turned out to be more expensive than the original pricing.

On Tuesday, Dec. 24, TikTok user Charis Williams (@heartshapedflaws) posted a viral video commenting on the odd cookie pricing. At the time of publishing, the video had over 6,000 views.

Rollbacks or roll-ups?