ChatGPT Search may prove Apple Search is inevitable

We've discussed the prospect of Apple making a Google Search rival for years, and reports have said that work on an Apple Search product has already begun. Apple already uses its own search products for on-device queries on the iPhone, iPad, and Mac. At the same time, Apple has been raking in billions from its multi-year deal with Google to make Google Search the default search engine on mobile devices. Google paid about $20 billion in 2022 alone for that privilege, and the figure would probably...