ESPN thinks this ad will help convince you to pay for ESPN next year.
ESPN is launching a stand-alone streaming service. It hasn't said how much it will cost.
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- Starting next fall, you'll be able to watch ESPN without paying for other cable channels.
- ESPN hasn't said how much its new streaming service will cost. Analysts think it might go for about $25 a month.
- ESPN isn't sure how many takers the new service will have. It's hoping a new ad campaign will prime the pump.
If you pay attention to the media business...
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