61% of Zillennials Prioritize Convenience, Driving Digital Wallet Adoption

Zillennials, born between 1991 and 1999, are reshaping payment trends as their spending power increases. They are embracing digital wallets, moving away from cash, and being cautious with credit cards. As this generation’s influence grows, businesses must adapt to their payment preferences to meet their demands for convenience and security. 

A PYMNTS Intelligence report, “In-Store and Online, Digital Wallets and Debit Are Zillennials’ Signature Payments,” which surveyed more than 2,500 U.S. consumers across grocery...