Cybex unveils Paris flagship store with "unique monochromatic design DNA"

Promotion: lifestyle brand Cybex has opened a beige, monochrome flagship store in Paris as part of its continuing retail expansion strategy - nearly 20 years after the brand was founded.

Located on the prestigious Rue Saint-Honoré near the Louvre museum in central Paris, the store has "a unique monochromatic design DNA".

The 359-square-metre store, which is spread across two floors, was finished in various muted beige, cream and taupe tones, with cement-finished walls.