T-Mobile US’s CEO Mike Sievert on the Future of Connectivity

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At the end of 2012, T-Mobile US was not in a good place. With a market cap of less than $6 billion, it was in distant fourth place relative to competitors like AT&T and Verizon. The company’s trajectory changed in 2013, when it rebranded as the “un-carrier,” seeking to distinguish itself from competitors by offering simplified pricing structures, more flexible contracts...