LeBron James offers theory for declining NBA ratings: 'We gotta do something'

It's no secret the NBA is facing an uphill battle.

The league's declining ratings have stretched far beyond just the first week and have continued as Christmas Day, normally an NBA spectacle, approaches.

Many reasons have been tossed around as to why ratings are down, but the common suggestion is that the regular season is becoming a lot like what the All-Star Game has been recently.

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In recent years, the midseason contest has become full of deep 3-pointers...