I'm A Child Behaviour Expert – Here's Why You Should Never Tell Them They're On The Naughty List

Sad little girl is waiting for Santa

The naughty list has a long and not entirely distinguished history.  

The naughty list extends beyond the day prior to the arrival of the big man. As soon as the tree is up, (November 6 for the over-committed), enter the Elf on the frickin shelf. A cheeky little imp who seems to spend his time grassing your children up to his boss. 

Aside from being discovered in the morning having ripped up the post or having pooed in the coffee, the Elf is another agent of Christmas terror.