Veterans deserve 'national moment of gratitude' on Veterans Day to help heal 'unseen wounds'

It's easy to say "thank you for your service" to an American veteran and move on a moment later.

But what about true and meaningful connection that really lasts? 

For Veterans Day this year, a prominent company is hoping that Americans, no matter where they are or who they are, will go beyond the simple words of "thank you" and become "intentional in showing appreciation for our nation’s servicemembers" through a healthy act of connection. 

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