One customer raised her eyebrows after discovering two ingredients in a common brand of beef chorizo.
Food companies often use scientific names that—intentionally or not—disguise what's really in the food. This arguably makes consumers less likely to read the label. If they used common terminology, perhaps more would think twice before digging in.
Cacique beef chorizo does not hide what's inside. The label clearly states what it contains.
It's up to the consumer to decide whether they want to dig in.