Emma Sadler, founder of Taleology, handcrafts custom pet portraits and accessories.
Courtesy of Emma Sadler
- After several layoffs, Emma Sadler decided to go all-in on her side hustle: custom pet portraits.
- She started Taleology in 2023 while working in tech and turned it into a full-time gig in 2024.
- She took a pay cut, but doesn't have to worry about layoffs and enjoys more freedom with her days.
Emma Sadler was working in hospitality in early 2020 when the Covid pandemic first swept the nation.