Beyoncé Stars In New Levi's 'Reiimagine' Campaign, Says Celebrating 'the Iconic Female Perspective Is Important to Me'
Beyoncé is showing off her cowgirl look in the just released Levi’s “REIIMAGINE” campaign!
The “LEVII’S JEANS” singer takes the spotlight once again in the brand’s new campaign, “that celebrates the brand’s legacy while pushing its creative boundaries.”
Keep reading to find out more…
This new campaign reimagines the classic Levi’s looks and ads through the lens of Melina Matsoukas, with the first chapter reinterpreting the 1985 “Launderette” ad, featuring Queen Bey herself.
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