Hermes; Getty Images; Chelsea Jia Feng/BI
- Chinese consumers are opting for affordable alternatives across various categories to save money.
- The trend, known as pingti, is driven by economic challenges and is popular among young people.
- Consumers are finding cheaper substitutes for luxury goods, everyday items, and even healthcare.
Chinese consumers are on a budget and they're not just scrimping on fashion.
It's now become a trend in China to save on nearly every consumer category...