For the Barbados Hotel and Tourism Association (BHTA), all eyes are on 2025.
Speaking at the BHTA’s third quarterly meeting held yesterday at Stade’s Rum Visitors Centre, West Indies Rum Distilleries in Brighton, St Michael, chief executive officer Ryan Forde laid out an ambitious road map for Barbados’ tourism industry, aiming to make 2025 a landmark year for arrivals and global recognition.
At the same, special focus will be paid to getting Barbados past its annual slump in tourism numbers between August and November.